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The Art of the Start Conference
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| Breakfast & Registration 8:00 am - 8:30 am |
| Opening Remarks 8:30 am - 8:40 am |
| The Art of the Start 8:40 am - 9:20 am |
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How do you get going from just an idea? Learn the five simple but critical steps necessary to quickly and effectively jump start your company. Guy Kawasaki |
| Panel: Been There, Done That 9:20 am - 10:20 am |
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The road to success is often full of twists and turns, and a few bumps. Hear the tales of some successful entrepreneurs who navigated their way through. Learn what it takes to make it in the 21st century from a group of experienced veterans who are willing to share their mistakes as well as their successes. Elisa Camahort Peter Weck Mary Hodder Robert Moore Dave Pearce Chris Gill Moderator |
| Morning Break 10:20 am - 10:40 am |
| The Art of Raising Capital 10:40 am - 11:20 am |
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It’s a different game and you’ve got to know the rules to get funded. First you have to decide if you are venture fundable. Then you have to figure out which investors are right for your company. Then you have to convince them — or find alternative funding options. Bill Reichert |
| The Art of Pitching 11:20 am - 12:00 pm |
Bill Joos |
| Lunch & Keynote 12:00 pm - 1:20 pm |
Fireside Chat: Guy Kawasaki talks with |
| Panel: Funding Your Dream 1:20 pm - 2:20 pm |
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It’s simple: They have the investment capital. You want it. Learn how to get it. Hear the current thinking on what’s now fundable. Learn how each investor evaluates deals and what motivates them. Daniel Ahn Susan Mason Chris Moran Warren Packard Ian Sobieski Mohanjit Jolly Moderator |
| Afternoon Break 2:20 pm - 2:40 pm |
| The Art of Selling 2:40 pm - 3:15 pm |
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The three most important words: revenue, revenue and revenue. Ten proven sales strategies and techniques for making the cash register ring. Let it Rain! Guy Kawasaki |
| Closing Comments 3:15 pm - 3:30 pm |
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